PRESS RELEASE

During week 15, a big novelty lands in the country's grocery stores: Cuba Cola in 150-centiliter bottles.

This iconic soft drink was first launched back in 1953 and the brand has been owned since 2018 by Spendrups.

In the spring of 2020, Cuba Cola and its little sister Cuba Cola Zero came up with a so-called sleek can, but now that the PET version is growing, the can also needs to change its costume to a "regular" 33cl can.

- It feels good to be the Swedish contender entering Sweden's largest beverage category, cola-flavored soft drinks. We believe and hope that consumers appreciate both taste and design, says product manager Jon Hilander.

Source: Spendrups